S*per B*wl

2006/02/02 at 08:53

I care a whit about football and have never watched any professional football game, but I noticed something this week: I guess you have to pay for rights to use the term ‘Super Bowl’ in your advertising. I noticed a sign outside a Luby’s yesterday, reminding people to order food for ‘the big game on Feb. 5’, and last night I saw a similar McDonald’s TV commercial also talking about the unnamed ‘big game.’