Truth in advertising
Gelf Magazine has a regular feature where they pair up reviewers’ quotes used in media advertising with the full reviews from which they were taken. Not surprisingly, the entire review is often not as flattering as the short quote used.
For instance, advertising for the HBO movie The Girl in the Cafe uses this quote from The Oregonian:
An endearing romantic comedy!
But here’s the paragraph from which that quote was pulled:
This new offering from HBO Films is at its heart a bit of political propaganda wrapped into an endearing romantic comedy that starts losing its laughs when it gets to Reykjavik and decides its teachable moment has arrived.
This is awesome!